Those that have read my previous several articles are probably seeing this headline and wondering when exactly between now and then I had gone crazy.
Please, bear with me.
I think we can all agree that it has become generally impossible to traverse the world of either business or leisure without intuitively understanding the sea of digital apps that underpin their foundations. As a result, I usually tend to speak at length about the dire need to simplify the multitudes of technologies and digital systems that help us navigate our modern lives.
Considering how many different apps we’re forced to…
Anyone that has spent meaningful time working in the app creation space in any capacity will confirm — with no small amount of frustration — that designing a digital product users truly love is no simple feat.
There are hundreds of constantly moving variables to track, test, and balance against one another during the initial conceptualization phase, and a seemingly infinite number of questions to answer subsequently:
What is the core problem our product has been designed to solve? What intrinsic value does it offer? What are the mechanisms for monetization that we have available to us? Is our price…
“I apologize for such a long letter. I did not have time to write a short one.”
For better or worse, there are very few parts of our personal and professional lives that have remained entirely untouched by one digital application or another.
The fact that most of us begin the day from bed on our smartphone is probably the starkest sign that software has truly eaten the world.
While I am not a behavioral psychoanalyst by training, I firmly believe that the several short decades of the consumer internet’s existence have fundamentally altered our collective psyches in…
Data Analytics & Ad Agency Founder / Director of Product Strategy @ BLACKre / Mentor @ CUNY Startup Accelerator